Home / Tourism / Shurooq unveils new beach development projects valued at Dh197m

Shurooq unveils new beach development projects valued at Dh197m


Al Luluyah in Khorfakkan and Al Hira in Sharjah city combine the best of fitness and adventure to offer unrivalled beach experiences for residents, tourists, and holidaymakers
Shurooq aims to support the diversification of Sharjah’s economy, boost GDP growth, and offer increased investment opportunities in various sectors

The Sharjah Investment and Development Authority (Shurooq) has announced the launch of two new beach development projects, worth a total of Dh197 million, to develop the emirate’s retail, tourism and hospitality infrastructure.

The upcoming Dh110 million Al Luluyah Beach project, located on the eastern coast of the emirate in Khorfakkan, and the Dh87 million Al Hira Beach project in Sharjah city, will include facilities suitable for all visitors, children’s playgrounds, restaurants, cafes and retail outlets. The Al Luluyah Beach development plans also includes a women-only beach, public beaches, and swimming pools

These plans were recently announced by Marwan bin Jassim Al Sarkal, executive chairman of Shurooq, who said that the new developments reiterate the vision of His Highness Sheikh Dr. Sultan bin Muhammad Al Qasimi, Supreme Council Member and Ruler of Sharjah, to further develop the emirate’s infrastruce in a way that supports leisure, social interaction and community development by offering residents and citizens world-class public amenities.

Located in one of the most vibrant and natural shorelines of the UAE and set against the backdrop of a spectacular mountain range, the Al Luluyah Beach will offer unparalleled experiences in both leisure and fitness to cater to the needs of families, residents and visitors. Stretching across the 1.6 km Luluyah coastline, work on the project will commence in few months and is scheduled for completion by November 2022.

Shurooq stated that the development of the family-friendly Al Luluyah Beach project on the eastern coast of Sharjah builds on the success and appeal of the redesigning of Khorfakkan Beach and is in line with its strategy to developing key infrastructural projects.

About Sharjah FDI Office

Check Also

Sharjah Art Museum celebrates 25 years as a pioneering art institution in region.

Sharjah Museums Authority (SMA) is celebrating 25 years since the inauguration of Sharjah Art Museum, ...